Case Study - A refined ophthalmology site with custom specialty graphics
A new website for Dr Lee Holland that introduces his Brisbane practice and guides patients through key eye treatments.
- Client
- Dr Lee Holland
- Year
- Service
- Web design, Web development, Specialty eye graphics
Overview
Dr Lee Holland is a Brisbane ophthalmologist offering advanced eye surgery across multiple specialties. The new site needed to feel confident and reassuring while making complex treatments easy to navigate.
We designed and built a clean, modern experience with a strong specialty overview and custom iconography for refractive surgery, cataracts, corneal transplants, glaucoma, keratoconus, and pterygium surgery.
Goals
- Present a premium, specialist presence for the practice.
- Make treatment options easy to understand at a glance.
- Create custom graphics for the specialty eye services.
What we did
- Website design
- Web development
- Specialty eye graphics
- Content structure
- Referral flow
Outcome
The finished site presents Dr Lee Holland's services with clarity and warmth. Patients and referrers can quickly find the right treatment area, while the custom graphics reinforce the specialty focus throughout the experience.
